The hunt for Ireland’s best burger has begun thanks to National Burger Day.
In support of the foodservice sector, Kepak’s fourth annual National Burger Day encourages customers to have their say by voting for their favourite burger while also showing some much-needed support for local food outlets and operators as they emerge from recent pandemic-related closures.
Ireland’s best burger
Following a jam-packed virtual celebration last year, National Burger Day is back on August 12th.
The event, “bigger than ever this year”, will see outlets across Ireland once again battle it out for the coveted title of Ireland’s favourite.
To top it off, for every burger purchased and a photo shared online with the hashtag #nationalburgerday, a meal will be donated to Simon Communities across the country. Over 14,000 meals were donated in 2020 as part of the campaign.
Hundreds of Irish food businesses of all categories and sizes are set to take part in the search for Ireland’s best burger, from much-loved fast-food joints to family owned-pubs, hotels, and speciality burger restaurants.
National Burger Day
Voting is already underway, and customers across the country have just over three weeks to cast their important vote online through the dedicated website – www.nationalburgerday.ie.
Votes from all corners of the country will be gathered and counted, and organised will announce Ireland’s Best Burger on National Burger Day, on August 12th, 2021.
Kepak sponsors the event, which Flipdish, Blenders, Coughlans and Kilmeadan support. Participating businesses all over the country are marking the day by offering a buy one get one free exclusive offer on selected burgers.
According to research undertaken by Flipdish, the quintessential cheeseburger is by far the most popular burger order in Ireland, followed by classic and bacon burgers.
John Savage, Kepak Foodservice Solutions commercial director, said:
“We’re delighted that National Burger Day is returning even bigger and better this year.”
“After what has been a challenging period for Irish foodservice operators, this campaign truly is the coming together of Ireland’s biggest and best food brands in support of the sector and the beloved burgers on their menus.”
“National Burger Day is so much more than a competition. It is a celebration of a beloved national food staple and world-class foodservice providers.”
“After a difficult year for those operating in the sector, we are excited to host this nationwide battle of the burgers and put a positive spotlight on Irish food outlets.”
‘I cannot recall burgers featuring on menus so heavily’
Simon Ward, Head of Partnerships, Flipdish, added:
“We are delighted to once again come on board as a lead sponsor for National Burger Day in conjunction with our partner, Kepak.”
“Over the last year, Flipdish and Kepak have worked closely to help customers navigate through an extremely difficult period.
“By referring business to Flipdish, Kepak’s customers continue to pivot and grow using Flipdish’s solutions.”
“Our relationship will continue to thrive as businesses reopen and technology such as table ordering becomes commonplace for many hospitality businesses.”
David Chandler, Sales Director, Blenders, commented: “As outdoor and now indoor dining returns, tables are turning faster than ever before.”
“In 30 years, I cannot recall burgers featuring on menus so heavily. The winners this year will really have something to shout about.”
Jennifer Kitson, national partnerships manager, Simon Communities, concluded:
“On behalf of everyone at Simon Communities in Ireland, we would like to extend our thanks to National Burger Day, Kepak and all the supporters for their efforts on this campaign.”
“Last year was a huge success, and we received an incredible donation of 14,000 meals for people experiencing homelessness that are supported through our services.”
“We are delighted to be a part of the campaign again this year. Good luck to all those who are participating!”
